If You’re Seeing This, It’s Meant for You

If You’re Seeing This, It’s Meant for You

If You’re Seeing This, It’s Meant for You is a book that is incredibly of the moment as it deals with the lives of TikTok influencers, but it also manages to already feel out of date and almost quaint due to the ever changing landscape of social media fame. When the story opens we meet Dayna who in the middle of moving all of her earthly possessions into the house of her long term boyfriend finds out that’s being dumped by that said boyfriend via Reddit post. A post she finds out about because even though he used a burner account he failed to change the of Dayna’s rabbit in the post (the very uniquely named Owen Wilson).

Dayna is then left with no other option than to take up an offer from a friend/acquaintance named Craig from her past to go live in a spooky LA mansion which is currently functioning as a TikTok influencer Hype House. One aspect that makes the mansion spooky beyond it’s architecture, is that a former influencer, Becca who gave incredibly resonant tarot readings, dropped off of social media without a trace and without explaining her departure to the rest of the house mates.

I really enjoyed the first third or so of the book. Learning some of the backstory between Dayna and Craig, the arrival of a new house member named Olivia trying to start a career as an actress, and the general mystery surrounding the disappearance of Becca were all interesting threads. Unfortunately as the book progresses I found the characters to be less and less likable and some of their motivations erratic. The mystery of the Becca’s disappearance is also solved in a less than satisfactory way.

If you are very enmeshed with the comings and goings of influences on social media, which god help you if you are these days, then it’s possible that there is enough here to keep you engaged through the entire book. If, however, you only want to engage with social media for some cheap dopamine hits, I don’t think this is the book for you.